The old lady is Steve Jobs!!

Let’s talk about the new Microsoft Ads.  I admit it.  I love them.   Realistically everyone, please think about what they are trying to accomplish.   Everyone knows what Microsoft sells.   Everyone knows Microsoft products.   What is the biggest problem Microsoft has at the moment?   They are being pounded as not being cool.    That’s it.   Microsoft doesn’t really need to advertise their products.   Yet, they have received a huge black eye from Apple.  This is a PR campaign and not a product advertising campaign.   What are PR campaigns supposed to do?   Create buzz for your product.  They’ve nailed that.  Everyone and their mother is talking about these ads.

I think it’s a success so far.

the-family

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